CTIA

EDITORIAL | WEBSITE | COPYWRITING | CONTENT STRATEGY

I worked with Ueno’s NY office to create an animated editorial-style article page for their client, CTIA (an organization that represents the U.S. wireless communications industry and companies throughout the mobile ecosystem) that highlighted the importance of bringing 5G technology to the world.

Scroll through the images below to see what the overall site ended up looking like, and visit the live site to see the animation in its full effect.

RACE TO 5G

The goal to promote the vital importance of The Race to 5G, illustrating the economic and technological growth that would occur if and when 5G technology is implemented nationwide.

ANIMATION

Animation and design effects helped bring the page to life by highlighting various economic and lifestyle features and benefits of implementing 5G first.

DATA

There was a ton of data to portray in this project, and we decided to use animation to bring that data and those insights to the forefront.

Agency: Ueno

ECD: David Navarro

ACD/copy: Ethan Jameson

Designer: Romain Briaux

Dev/Animation: The Furrow

See whole project: www.ctia.org