DHL

I worked on the DHL Middle East account with Ogilvy Bahrain. DHL had just opened an office in Kabul, Afghanistan and we approached them with a proactive idea of developing an awareness/announcement poster. It just so happened that this was also around the time that a certain U.S. president was hunting for weapons of mass destruction and a terrorist leader - with no luck.

The poster was a huge success. The client was so happy with the look and messaging of the DHL Afghanistan poster that he asked us to create a series announcing DHL's ability to locate package recipients at other remote global locations.