VERIZON

I worked with the talented UX folks at R/GA to redesign, rewrite, and recreate the www.verizonwireless.com site to improve the UI and make it a more user-centered experience.

BENEFIT DRIVEN

The tone was altered to make features and call-outs more benefit driven, which also helped create a more seamless UX scrolling from module to module. We also simplified the design and language for the purchase component of the experience.